Creative techniques to strategically attract audiences.

Posts Tagged ‘Learning’

Ask this simple question, and you will grow (guaranteed).

Posted by Alex Rodríguez

”Am I smart or dumb?” “Am I a success or a failure?” “Am I a hard-working individual, or a lazy person?”

Nope, none of these questions are candidates for what I mention in the title of this post. However, the reality is that we spend our whole lives constantly asking this type of question. Maybe many of you — as has certainly happened to me — have been asked similar questions by others. We are being judged by ourselves and by others for what we are, placing labels coming from who-knows-where.

The problem with this type of questions is that they simply do not push us towards growing, maturing, nor moving forward. By the way, it doesn’t matter if these questions paint us in a positive or negative light, the result is the same: Stagnation.

For example, if I’m labeled as a failure, making an effort to change won’t matter, because it’s useless; I am who I am. But in the same measure, if I’m a success, it’s also not necessary to make any efforts, because I’ve already reached the top of the mountain, the goal in the race, and there really is nothing left to do.


Sometimes you will fail… here’s how to fail correctly.

Posted by Alex Rodríguez

The other day, I was remembering this post, in which the author complains that nobody out there is explaining n00bs how to use Twitter. The short version of the whole story is that there’s this someone who gathered a crazy number of followers through his/her name recognition, and not exactly his/her activity on Twitter. Now that person is not sure how to get into using the tool and begin capitalizing their amazing number of followers for business use. Read the above-linked post for the full profanity-laden lowdown on the author’s cries.

First of all, let’s clear up the big issue brought up: supposedly there are no people online explaining how to use Twitter, which is total garbage. Tutorials a-plenty on the web on how to use Twitter.CommonCraft has put out some excellent videos that serve as a Twitter 101, including this one on the basics,  and this other one on Twitter Search.  Mashable has a whole section of their site dedicated to learning how to use it. All these options are free, but if you want to shell out some cash just to feel better about yourself, has an excellent walkthrough (I think it costs around $30). Other than these, there are a bunch of excellent blogs out there that constantly give out updated insights.